Danziger launches Global Rose Festival

Danziger is set for a series of Roses Open Days (The Global Rose Festival 2026) taking place in Kenya (16–20.2.2026) and Colombia (24–27.3.2026), with an additional exclusive Open Day in Ecuador (by invitation only).

Registration for the Rose Open Days in Kenya and Colombia is now open.

The upcoming Open Days provide growers with three opportunities to evaluate the company's latest rose introductions while reinforcing Danziger's growing presence in the global rose segment. Alongside new introductions, visitors will encounter a broad range of established, well-known varieties as well as additional recent releases, offering a comprehensive view of Danziger's expanding rose portfolio.

"Over the past years, we have significantly strengthened our rose breeding program, investing in genetics that deliver field reliability, production efficiency, and clear market character, said Ori Danziger, the Deputy CEO of Danziger. "Our ambition is to position Danziger as a central and long-term player in the global rose industry, offering growers consistent value and meaningful differentiation, he added."

Key highlights
Senti Intensity demonstrates a strong focus on uniformity and field performance. Its synchronized, symmetrical opening, strong petals, glossy foliage, and stable vase life of up to 14 days provide growers with consistency across production cycles.

© DanzigerSenti Intensity and Senti French Kiss

Senti French Kiss highlights adaptability across growing regions, combining vivid color, balanced head size, strong plant structure, and a thornless pedicel that simplifies handling. Its long vase life and high proportion of uniform stems position it as a reliable commercial option for export programs.

Expanding the portfolio's differentiation, Pistachio Kiss introduces a distinctive lavender tone framed by a crisp green outer layer. As a spray rose with a large head size and symmetrical opening, it balances novelty with production practicality, supported by good cold tolerance and solid postharvest performance.

© Danziger

Caramel Dream adds further diversity with warm brown-sand hues and an exotic garden-style opening. Its large head size and strong postharvest behavior make it especially suitable for premium and event-driven segments.

© DanzigerCaramel Dream

Completing the highlight selection, Senti Joyful combines synchronized opening, high yield, strong petals, and an exceptional vase life of 16–18 days—traits aligned with efficient, large-scale production.

© DanzigerSenti Joyful