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Bangladesh: Growth powered by urban consumers

Nursery and flower business has rapidly expanded in the capital as elsewhere in the country over the last two decades, with most demand coming from the middle-class people, businesses and experts said. The number of plant farms supplying both horticultural and floricultural plants was minimal in the 1990s, which has increased to 10,200 today, while annual sales jumped from Tk 250 million to Tk 20 billion today, industry data shows.

Horticulture comprises fruits, wood, vegetables and medicinal plants while floriculture covers flowers and ornamental plants. According to the Bangladesh Plant Nursery Man Society (BPNMS), a platform of the country's nurseries, nearly 0.2 million people are directly involved in nurseries and 0.15 million farmers are now engaged in commercial horticulture and floriculture business.

The 10,200 nurseries and flower-foliage trade or export have directly or indirectly employed nearly 0.6 million people in the country, BPNMS data shows.
Md Rafiqul Hasan, deputy director at Horticulture Wing under the Department of Agriculture Extension (DAE), said commercial floriculture has expanded to 8,500 hectares of land in 2014, which was less than 200 hectares in the 90s.
Flower and foliage farming has expanded into Jessore, Jhenidah, Magura, Rangpur, Bogra, Dhaka, Gazipur and Manikganj districts, he said.

The government had no specific policy on floriculture earlier, but the National Nursery Guideline 2008, initiated by the ministry of agriculture, gave a space of flower and ornamental plants, Mr. Hasan said. The guideline specified flowers, ornamental plants as 'horticulture crops', he added.

Click here to read the complete article at www.thefinancialexpress-bd.com.
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