Colored flowers reduce stress in Dubai traffic
Awad details how there's a science behind the color patterns on the streets. "We introduced the color psychology in our flower selection for roads. Colors have a big impact on an individual’s state of mind and mood. For example, those roads that see huge traffic, we try to select colors that will calm and boost happiness and positive energy and reduce stress caused by traffic.
"On the other hand, on highways we choose colors that reflect energy, passion, joy and power."
Before they lock the theme and design, each area, he informs, is thoroughly inspected with officials studying the surrounding environment. "We consider water pressure and irrigation supply in the area."
Read the full interview at Emirates24|7