Volmary, a family-run business headquartered in Münster, Germany, started back in 1925. In those days, the company traded in horticultural products and seeds. In the following years, the business grew continuously, rapidly expanding its product portfolio with a large variety of vegetables and herbs alongside flowers and shrubs. At their large nursery in Münster, which doubles up as an information portal, they also breed new plant varieties. Customers have the opportunity to visit Volmary's plant assortment. The plants which Volmary sells in their own name are grown by carefully selected co-contractors.
Volmary's in-house marketing department employs seven marketing and sales professionals developing new ideas and effective strategies for sales support and other topics, such as printed flower pots, attractive labels, and wide-ranging collaterals, but also extensive social media activities. For example, many consumers regularly read Volmary's blog.
Innovative ideas boost sales figures
The Münster-based company has been working with Pöppelmann TEKU for many years.
In their collaboration partner, Volmary GmbH seeks reliability and also implementation of marketing ideas and taking responsibility—from professional advice to ordering and delivery. The "Volmary Cocktail Herbs" are an example of this teamwork: a variety of herbs in attractively designed plant pots with an additional small paper sunshade. Depending on the type of herb, the sunshade features tasty cocktail recipes and how to prepare them.
For more information:
Pöppelmann
T: +49 4442 982-1605
teku@poeppelmann.com
www.poeppelmann.com



Announcements
Job Offers
- Packing Supervisor
- Head Grower Greenhouse Canada
- Post Entry Quarantine Facility Manager
- Economic Policy Officer Agri-Tech Kentucky
- Licensing Manager North America
- Junior Sales Executive
- Fruit Breeder/Trait Discovery Scientist
- General Manager
- Regional Sales Manager – DACH Region
- Country Manager – Italy
"Tweeting Growers"
Top 5 -yesterday
Top 5 -last week
Top 5 -last month
Receive the daily newsletter in your email for free | Click here
Other news in this sector:
- 2018-06-29 Olij Roses transforms into Dümmen Orange
- 2018-06-28 Deliflor introduces white disbudded chrysanthemum Falcon
- 2018-06-27 Breeder reports record number of visitors during FlowerTrials
- 2018-06-26 Ball Seed releases 2019-2020 catalog
- 2018-06-25 "A classic Spring Trials season"
- 2018-06-22 Plants have unique lock to control expression of genes
- 2018-06-21 "Proposed Farm Bill offers more protection for flower breeders"
- 2018-06-20 Uganda: Dutch breeder paves the way to sustainability
- 2018-06-19 US (LA): Limelight hydrangea named Louisiana Super Plant
- 2018-06-18 Oso Easy Urban Legend Rosa wins ARS Award of Excellence
- 2018-06-15 Extensive trialling leads to resilient Imara impatiens walleriana
- 2018-06-14 Australia: Somatic fusion could lead to new waxflower hybrids
- 2018-06-13 US: A sneak peek of Agastache Poquito Orange
- 2018-06-12 Bidens & Calibrachoa take center stage at Danziger Flower Trials display
- 2018-06-11 Four breeders launch breeding platform
- 2018-06-08 Universities breed new varieties and careers
- 2018-06-07 Edelweiss as a cut flower
- 2018-06-06 UK: Breadth of National Plant Collections on display
- 2018-06-05 Australia: National Herbarium of NSW moves to Western Sydney
- 2018-06-04 Italy: Coral Plant holds first Lisianthus open house