Horti Asia highlights opportunities in South-East Asian market

A well visited start for the Horti Asia in Bangkok, Thailand. Especially in the morning the exhibition was crowded, with many Thai visitors and also visitors from surrounding countries. Exhibitors also noted a remarkable amount of Indian people visiting the trade show.

The Horti Asia will last until Friday and thanks to the conference organised tomorrow the show is expected to be visited even better Thursday. There's a lot of interest in new techniques and growing support in the region and the organizers chose to act on this.

Exhibitors explain how the South-East Asian market is developing in two ways: on one hand small growers invest in techniques to improve their crop, often in a low or mid-tech farm. On the other hand also investors enter the market. Mainly thanks to the developing mid-class and retail chains, they focus on larger scaled operations. Both offer opportunities for suppliers.

At Rijk Zwaan Willem Schoustra, the new agricultural counselor, is introduced to the various ways the breeding company helps out growers

Richard, Jessie & Mike with Kingpeng, a Chinese greenhouse building company

Maarten Marx & Marco Wollenberg with Hotraco Horti, showing the Orion computer

Michal Hwang & Bert Desmet showing the Growcoon on behalf of Klassman-Deilman. The Growcoon was recently tested on commercial scale by two Australian growers and after investing in the Dispenser they are expected to grow with the plug on larger scale. Also in Taiwan, Japan and China the plug is gaining ground.

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