UK: Celebrity florist responds to trend with preserved roses from Ecuador

A bunch of flowers can brighten up the darkest of days, or spaces. And if you're partial to a rose or two then you might want to check out Infini London on Instagram.

The online service delivers preserved bouquets that will last for at least a year, right to your door. 

Celebrity florist Louis Strudwick says he launched the brand in 2017 in response to a growing trend. 

"Having worked in the floral industry for nearly 20 years I have witnessed all sorts of floral trends and I could see preserved roses were going to become a new trend," Strudwick told the Standard. 

"I have always sourced and worked with Ecuadorian roses as they are best in the world and their longevity and colours are like no other. Grown and hand-picked to perfection we start the preservation process as soon as they are picked to allow the flowers to last for twelve months."

Read more at the Evening Standard (Rosie Fitzmaurice)


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