How the Slow Flower movement is influencing the industry

In 2013, Debra Prinzing published a book called ‘Slow Flowers: Four Seasons of Locally Grown Bouquets From the Garden, Meadow and Farm,” launching a movement that is quickly gaining momentum across the country. The idea behind Slow Flowers, is the same as the Slow Food movement: buying flowers that are locally sourced and in season.

The Slow Flower website lists more than 600 “slow” growers in the United States - twelve of them in Ohio - including That Girl’s Flowers, owned by Nellie Ashmore. Nellie grew up on her parents' farm, called That Guy’s Family Farm, where they grew produce and flowers. As time went by, Nellie took over the flower growing and created her own business called That Girls Flowers. She grows around two acres of flowers every year on the farm in Blanchester, just north of Cincinnati in Clinton County.

“What I’m most appreciative of is how much support our farm has been given by the community around here,” Nellie says, “It’s just really amazing.”

The ‘Slow Flower’ movement has opened up an eager market for more unique flowers and creative bouquets that utilize seasonal flowers and local foliage.

“It’s really overwhelming how many people actually buy flowers, and want to buy flowers, and care that the flowers that I grow are unique, and fresh, and one of a kind,” says Nellie.

Read more at WYSO (Renee Wilde)

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