Valentine’s gift that grows under the Spanish sun thanks to Dutch technology

With Valentine’s Day approaching, the Aleia Roses company at Avenida de las Rosa 1 near the town of Garray in Spain has in recent weeks been working overtime again. Because doesn’t a loved one long to give the most beautiful gift of its kind – The Red Naomi – on the 14th of February? The finest red roses in the world are grown under the Spanish sun, albeit with Dutch technology.

Spain and The Netherlands competed against each other for the football World Cup in South Africa ten years ago, yet both countries now form a golden duo in the province of Soria. Spaniard Luis Corella is the founder of the extraordinary innovative project where the queen of flowers has been cultivated inside a 14-hectare futuristic greenhouse for several years already.

Corella’s dream of growing roses came to life one day after an adventure which involved growing tomatoes in Mexico came to an end. Corella: “Growing fruit and vegetables was quite normal in Spain, but hardly anyone did anything with flowers. Why not?’ I wondered. I saw a lot of potential in that. But it was a waste of time approaching Spanish banks. Flowers in a greenhouse? They didn’t see anything in that.”

Read more at Innovation Origins (Koen Greven)


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