In autumn, we like to surround ourselves with warmth, light, and a touch of glitter. The wax roses of Berg RoseS are atmospheric and colorful every day. Jan Doeze works at the family business and talks about the fairytale look that the rose gets with wax.
Growers’ blood runs in the Van den Berg family
At Van den Berg RoseS in Delfgauw, the Netherlands, you step into a real family business: the fourth generation of growers is working there. The company has existed for 100 years and the knowledge and experience accumulated over the years has been passed on from generation to generation.
Once inside the greenhouse, there is a sea of colors. White, pink, orange, and yellow roses, Berg RoseS has them all. What these beautiful roses have in common are the large flower buds and the thick sturdy stems. The roses are cut by hand, but smart technology is also used to sort the roses with precision: a camera takes a picture of the rose, and the computer measures the bud size, length, stem thickness, and the desired ripeness.
Jan Doeze explained that only white roses are used for the waxing process. Previously, this was only done at BergRoseS with the Avalanche+, as this is a rose of outstanding quality, but, due to the enormous demand, the family business has made the choice to also offer the cheaper Athena as a wax rose.
"The range of wax roses consists of 30 colors, from canary yellow to poisonous green; no color is too crazy for BergRoses. The most popular colors are red, burgundy, and white. Around Christmas time the gold, silver, and copper wax roses are on the list of many customers. Sometimes we finish off the wax roses with some glitter. They just need to dry out and then they can be packed for sale,” says Jan.
Dreamy dry-erase creation with wondrous wax roses
"By treating roses with wax, you can enjoy the flower even longer, for example in a flower arrangement, on their own in a vase, or in a dreamy dried bouquet."
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Van der Plas