Freshest flowers – Van der Plas secret

Quality of flowers and the freshness of flowers. Fresh flowers have to go from field to vase as quickly as possible. Three Van der Plas inventions to make the time from grower to florist as short as possible:

  • Freshly harvested flowers (no stock) thanks to the Cube
  • Ideal speed thanks to the Pitstop
  • Lightning-fast delivery thanks to Hubs

Freshest flowers thanks to Cubism
When talking about Cubism, people used to mean the art movement within modern art. Nowadays, certainly within Van der Plas, Cubism is a logistical work of art. Our colleague Sander van der Gugten molded experience, process, and scientific theory together into ‘the Cube.’ The Cube distributes the flowers directly to each specific customer area. No order picking, no stock, no loss of quality, fewer mistakes, and more importantly: the unique freshness of your flowers.

Hub, hub barba tru(c)k
The third showpiece of Van der Plas: logistic hubs. Flowers were on the road for a long time. All customers had to be delivered by one truck. That can be time-consuming—the solution: hubs. Trucks from Van der Plas bring the flowers to a logistical hub. The flowers are then transported to your flower shop by smaller trucks. The advantages are almost too numerous to mention:

  • the flowers arrive fresher at the florist
  • the smaller trucks are much safer in the city
  • the smaller trucks are more economical and sustainable

For more information:
Van der Plas 


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