With the ever-changing lifestyle of consumers, the use of flowers has exponentially increased as it is being used in various applications like conferences, activities, personal use, and gifting. With the increase in demand for flowers, it is obvious to observe a proportionate growth in the floriculture market too. As per a report, the global floriculture market is set to grow at a CAGR of 8.1%, with an estimated market size of $94.17 billion by 2029.
The above statistics indicate the increase in demand for flowers, especially cut flowers that are used for gifting, decoration, and personal use. The advancement in agricultural technology is fuelling product demand. The advancement in storage technology has made the availability of variety in every region of the world, providing better ornamental opportunities to florists.
Ecommerce has further increased the demand for every product. Flowers, bouquets, and gifts are no different. Strongly interconnected logistics and advanced supply chain management have added to its demand.
A robust online flower and gifting app like Floward enables customers to send their love and appreciation in the form of flowers through an app instantly. Placing an order online helps in customization as well.