News from Royal FloraHolland: Logistics not as intended

Logistics services at our three export locations are not what we want and what our customers should expect from us. We realize very well what this means for our customers. Leendert-Jan Plaisier, COO of Royal FloraHolland: "This makes me extremely sad. This goes not only for me but also for my colleagues in the MT and for all those who work in our logistics permanently or temporarily or as peak help." Watch the full message in the video.

Last week's major technical disruption on the KOA (remote buying) system at Royal FloraHolland caused much delay, inconvenience, and extra costs for our members, other suppliers, buyers, and Royal FloraHolland itself. Auctioning started several hours later than usual. This is not the service Royal FloraHolland stands for and that you should expect as a member and customer. Given the scale of this nationwide disruption, in combination with the exceptionally long delay in delivery on that day, Royal FloraHolland is therefore offering a one-off compensation for growers and buyers in addition to the earlier apology.

Ruud Knorr, CCO Royal FloraHolland: "To our knowledge, a disruption of this magnitude has never occurred before in the history of the cooperative. Especially at a time when it is challenging for our members, growers, and buyers to continue doing business as a result of the energy crisis, an outage of this magnitude is particularly tough. It is clear that RFH itself also has an interest in keeping the daily process as smooth as possible, both now and in the future. That is why we are constantly keen on making sure our systems are functioning properly and improving. Such a major delay in auctioning is not something our members and our customers should expect from us. Therefore, this one-time concession, also in explicit recognition of what this has meant for our customers in terms of inconvenience and problems."

For more information:
Royal FloraHolland



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