Landgard on Christmasworld:

"The fair has shown that we have a real unique selling point with our wide range of durable floristry creations"

After a two-year break from Corona, Landgard presented itself for the first time with a new extensive collection of handmade convenience products at Christmasworld in Frankfurt. At the Landgard trade fair booth, trade customers not only had the opportunity to see the trend lines, 'Am Kamin,' 'Nordische Zeiten,' 'Weihnachtszauber,' 'Funkelnde Sternenpracht' and 'Winter Wunderland.' They were also able to see for themselves just how much quality and craftsmanship that goes into the long-lasting workpieces.

After five intensive days at Christmasworld 2023, the six-member trade fair team of the Landgard specialist trade drew an all-round positive conclusion: "Our stand was well visited throughout the entire exhibition period, and we used the days for many valuable discussions with new prospective customers, existing customers, and industry contacts. The great interest of the Italian trade fair visitors was particularly striking. Thus, we were able to accept numerous new orders already at the fair, and more will certainly follow in the coming weeks," says Martin Emde, Division Manager Deko & Floristikbedarf in the Landgard specialized trade, happily. "In addition, the fair has shown that we have a real unique selling point with our wide range of durable floristry creations. The Christmas creations are also popular with consumers, as numerous highly satisfied customers confirmed at Christmasworld. This makes our convenience collection a real addition to the range for specialist retailers."

The convenience line of Landgard decoration & floristry supplies is newly created every year, picks up on current style trends, and is handmade by Landgard florists directly at the Cash & Carry Neuss. "This means that retailers can be sure of receiving quality work "Made in Germany". The Landgard creative team took advantage of the merging of the leading international consumer goods trade fairs Ambiente, Christmasworld, and Creativeworld in the fair Frankfurt therefore also intensively, in order to discover even coming Lifestyle and decoration trends. These are now being collected, and evaluated and will soon be incorporated into the creation of the next new convenience collection. After all, Christmas always comes sooner than you think." 

"With our seasonal convenience collections, we create real added value for our customers. customers. By offering prefabricated workpieces saves them time, merchandise volume, and, therefore also, costs. At the same time, we help retailers to always present the latest trends," says Andreas Herzberg, Managing Director of Landgard Fachhandel GmbH & Co. KG. "In addition, this is, of course, only a small excerpt of our comprehensive full range of floristry, trend, and commodity products. These are also available in our 17 Deco & wholesale floristry supplies stores and at can be found.

For more information:
Landgard Service GmbH  

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