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Start of rollout of individual grower minimum price

The current collective minimum prices (also known as VBN minimum prices) for the clock auctions have existed for many years and are now obsolete. Within many FPCs, the collective minimum prices no longer have a function because the actual clock prices have been much higher for years. Therefore, FloraHolland, in consultation with all FPCs, is phasing out the collective minimum price by 2024. The individual grower minimum price will be the new standard from January 1.

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