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UK: Taylors Bulbs team-up with Joy of Plants

A UK supplier of bulbs is now contributing to Berkshire-based Joy of Plants’ ‘PlantShare’ library (October 2023).

Taylors Bulbs in Spalding, Lincolnshire, is working with Joy of Plants to help customers promote and support the bulb supplier’s plant range via online and in-store information.


Ian Clark, Marketing Manager at Taylors Bulbs

Ian Clark, Marketing Manager at Taylors Bulbs, said: “We are delighted to have teamed up with Joy of Plants and have our products available on their platform.

“We hope it will help inspire people to add more amaryllis bulbs to their homes this Christmas and to plant more bulbs in their window boxes, patio pots, and gardens. Bulbs represent fantastic value for money for gardeners; they are so easy to plant and care for, and they can bring so much color and joy to a space.”

Taylors Bulbs is one of the largest bulb suppliers in the UK. A fourth-generation family business, it has been growing and supplying flower bulbs and associated products since 1919.

It employs more than 200 staff at peak times and prides itself on the award-winning service it offers its customers.

Taylors Bulbs has been voted Supplier of the Year by the Garden Centre Association six times. A prestigious annual award that is voted by the organization’s more than 200 garden center members.

On its 750-hectare farm in Holbeach, Lincolnshire, it grows daffodils and packs a large range of bulbs and associated products, predominantly for the UK and Irish markets.

Amanda Barber, Library Manager at Joy of Plants, said: “We’re delighted to be working with Taylors Bulbs. Its autumn planting bulb collection includes some wonderful new amaryllis varieties that will add a living festive decoration to any home.

“The range of flower colors, sizes, and shapes among the spring flowering bulbs provides something to suit every garden, patio, balcony, or window box. Bulbs make an ideal gift for gardeners, young and old, as they are so easy to plant and care for.

“Our ‘PlantShare’ library and information services provide an easy way for Taylors Bulbs to give new gardeners and retail staff information about its bulbs and the care products to use to help them thrive.

“Our Plant Finder Touchscreen kiosks bring information about all those bulbs into stores so that staff can help consumers choose exactly the right bulbs for them, and our Bed Cards inform browsing shoppers. Our Image and Text Library makes it quick and easy to add high-quality images of these bulb flowers to webshops based on WooCommerce, Shopify, or Bluepark platforms.”

Joy of Plants’ mission is to make plant information easy and accessible to all. It has created a library of more than 16,000 UK garden plants and trees and offers a selection of tools to help garden centers, retailers, and growers maximize their plant sales.

It also provides information in many forms, including a Plant Finder for websites and Touchscreen Kiosks, an Image and Text Library for ecommerce sites, and print-on-demand Bed Cards.

For more information:
Joy of Plants
www.joyofplants.com

Taylors Bulbs
Tel.: +44 01406 422266
www.taylors-bulbs.com

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