AU: Kings Park waxflower breeding programme expected to revolutionise waxflower category

Waxflower (Chamelaucium sp) is one the most popular filler cut-flower varieties in the world with major production in Australia, Israel, USA, South Africa and Peru. Whilst many older varieties of waxflower continue to be produced in large volumes – Australian breeding and marketing company Helix Australia is investing substantial resources to totally reinvigorate this popular flower with an exciting range of new and improved varieties.



The Southern hemisphere flowering period for waxflower is predominantly late May until late December. Typically Israeli waxflower production commences in mid November and runs until May. The major waxflower production area in USA is near San Diego in California where waxflower is harvested from late December until early June.

Helix Australia was established in 2008 and is the sister company of WAFEX which is Australia’s leading cut flower export/import company. Helix Australia has released 10 varieties of waxflower with another 50 varieties under trial.

Helix Australia director Adrian Parsons says his company now has strong grower representation in all the key waxflower growing regions of the world thus affording year round availability for all markets.


Chamelaucium Dancing Queen, Chamelaucium Sarah's Delight, Chamelaucium My Sweet 16, Chamelaucium Moonlight Delight.

“…..Production numbers for Helix varieties are strong in Australia, South Africa and Israel and we continue to develop partnership/trial plantings in California for the massive American cut flower market….” said Parsons.

Helix Australia also invests in a sophisticated waxflower breeding programme with Kings Park Botanic Gardens in Perth, Western Australia. Using the advanced breeding technique of somatic fusion, the Kings Park waxflower breeding programme is expected to totally revolutionise the whole waxflower category in terms of flower colours, size, plant form and flower period.

The Helix Australia waxflower breeding story also focusses on developing new varieties of waxflower for pot plant and landscape production.

For more information
Helix Australia
Adrian Parsons
Cell 61 418 399 539
Email: adrian@wafex.com.au




WAFEX
www.wafex.com.au











 

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