Pellens Hortensien presents new marketing campaign at IPM Essen

'Statements' will be the images that German hydrangeas specialist Pellens Hortensien will present their visitors at the IPM this year. "We are continuing the successful marketing campaign of our flagship" Hortensia "," explains Managing Director Andreas Pellens. "And this with a knack effect." This pimping effect is to be used especially in the end customer marketing. "We support our customers through our company-neutral marketing, both in print and on branded websites and social media platforms. This sales support is important to us, "explains Pellens. At the IPM, they will present the images to the public in their brand new catalog.

But what is behind the 'Statements'? Pellens: "Consumers have become extremely critical. They ask specific questions. Regarding energy consumption, on substances and so on. With our "Statements", we make an open and clear statement. We give our hydrangea a story, a face that also convinces the critical customers. It is easy to talk a lot in this digital age, with social media, but without actually saying anything. We go different ways and clearly identify what is important to us as a family business. That is what our statements, Denke Grün, live, and live wildly and colorfully. Watch your roots - and explore new shores. Handle family - and be unique. To these statements, we have developed pictorial motifs that attract the attention. Sometimes bright, sometimes elegant, sometimes futuristic and sometimes surreal. We would like to answer the critical questions of the end customers together with our customers. Let us be credible. Through strong brands, personal communication both inside and out. And simply by good products. "

IPM Essen
Also this year, Pellen's hydrangeas will present its entire range of products, including the "Standard hydrangeas with added value", tri-color trios and special shapes such as traffic lights, trunks and pyramids. In addition the filled hydrangeas of the exclusive series "You & Me" as well as the varieties of the brand "Everbloom". Their booth can be found in hall 2, number 2 E 25.

For more information
Pellens Hortensien
Andreas Pellens
Email: andreas@pellens-gmbh.de
www.pellens-hortensien.de