US: MasterTag taps into succulent and cacti trend with new tags

Succulents, and increasingly cacti, are continuing to trend in the US market. Their ease of care and interesting array of shapes and colors are a big draw, especially among younger shoppers. MasterTag taps into this consumer trend with a new line of cacti and succulent tags.

A part of the team of MasterTag at Cultivate’19 in Columbus (OH), USA.

The collection is comprised of the top ten succulents and top eight cacti in each category, based on consumer appeal. And while the tags are simple, a wealth of additional information can be accessed by texting either ‘succulents’ or ‘mycactus’ to 555-888 for expanded information and inspiration on Pinterest, tied directly to MasterTag’s consumer website 

Close up of the tags that were on display.

"MasterTag’s customers were delighted that the tags were genus specific and carried a natural looking design. Further, they were excited about the enhanced feature to access additional information via the text code", says Ashley Harper, Marketing Coordinator at the company.

For more information
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