14th – 20th June 2021

New Covent Garden Market’s British Flowers Week is back in bloom

British Flowers Week, a campaign run by New Covent Garden Market the UK’s premier wholesale Flower Market, is returning for its ninth year between Monday 14th and Sunday 20th June 2021. The weeklong festivities will celebrate the beauty and variety of British cut flowers, foliage and plants, as well as the florists, growers and wholesalers who make it all possible.

Businesses and the public are encouraged to get involved by decorating their windows with British flowers to mark the week. Whether it’s with a single stem, a bouquet made from garden flowers or a spectacular display, a decorated window will signal support for the British flower industry this June.

In previous years British Flowers Week has enjoyed the support of The Garden Museum, The Royal Opera House, Kew Gardens, BBC Gardeners’ World and The National Gallery and this year expect to see decorated shop windows, hotels filling their lobbies with blooms and even edible flowers on dishes at top restaurants. Last year also saw The Duchess of Cornwall get involved by creating a beautiful bouquet in her window using flowers grown and picked at her home in Birkhall, Scotland, and featuring forgot-me-nots, cranesbill, Alchemilla, tulips, peonies, poppies, cow parsley and Solomon’s Seal.

Click here to learn more on how to get involved, what's in bloom this June, Floral and greenery trends for 2021 and more at www.britishfloristassociation.org

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