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Looking back at March 1-15

"A game-changer for gardeners and retailers"

What happened during the first two weeks of March? There was lots of company news to share. Color Orchids acquired Floricultura Pacific, Selecta relocated its URC production, and new varieties were introduced to the market. There was also news from Vietnam, a market update from China and an Open House in Taiwan. Let's have a read!

© Color Orchids Inc.

US: Color Orchids acquires Floricultura Pacific

Color Orchids, Inc. has acquired Floricultura Pacific, Inc., a Salinas-based grower focused on pre-finished orchids for the North American market. Floricultura Pacific was previously owned by Floricultura Netherlands, one of the largest and oldest Dutch orchid breeders in the world, with operations in China, India, the Netherlands, Poland, and Brazil.

Selecta relocates Ethiopian URC production to Kenya and Uganda

At the end of the current B&B season, the Selecta Group will relocate URC production from its Kunzila site in northern Ethiopia to its main locations in Kenya and Uganda. The unstable political situation and uncertain military environment were the primary reasons for this decision.

"A game-changer for gardeners and retailers"

"The Proven Winners® ColorChoice® Fairytrail® series of Cascade Hydrangeas® have introduced an entirely new category to the market that grabs the attention of gardeners and nursery professionals. Unlike traditional mophead or panicle hydrangeas, these varieties feature dramatically trailing stems, creating a breathtaking cascading effect that transforms garden beds, containers, and hanging baskets", Spring Meadow Nursery, a wholesale liner nursery based in Michigan, explains.

Kientzler expands stock production into Guatemala

Andreas Kientzler has signed a purchase agreement to expand stock production into Guatemala.

Looking back at WFFSA's 2025 Floral Distribution Conference

The Wholesale Florist and Florist Supplier Association (WFFSA) took place from March 2-5 this year and welcomed ‎around 650 attendees, nearly 100 exhibiting suppliers and over 50 wholesaler companies to the 2025 Floral Distribution Conference (FDC) in Miami. In this article a quick overview of what was discussed, which awards were handed out and of course several pictures to give an impression of the event.

"True to its name, Unicorn is much more than a beautiful flower"

Danziger introduces Unicorn™, a new variety that has just been awarded the 2025 Breeder Excellence Award at the WFFSA Floral Distribution Conference in Miami. This award recognizes breeding innovations that bring exceptional value to growers and the entire floral supply chain.

© Florabundance

"A global spotlight on flowers and a major opportunity for the floral industry"

The Netflix series With Love, Meghan, which premiered on March 4, is introducing millions of viewers around the world to the beauty and emotional impact of flowers. Many of the floral scenes were filmed inside the Florabundance flower cooler in Carpinteria, California, showcasing a diverse selection of fresh-cut flowers. "This kind of mainstream exposure is a rare and valuable opportunity for the global floral industry—from breeders and growers to wholesalers, exporters, transporters, and florists", says Joost Bongaerts, CEO of Florabundance, Inc., Board Member of Cal Flowers and That Flower Feeling Liaison & Ambassador.

Taiwan: SOGO Orchids opens doors for annual Open House

SOGO Orchids continues its annual tradition, opening its doors to Phalaenopsis growers from around the globe, showcasing over 400 varieties. This year's Open House held special significance as it marked the first event under the new SOGO Orchids brand, following their acquisition from Dümmen Orange in 2024.

Lisianthus's market is increasing in China

Lisianthus is a very popular cut flower worldwide. In China, it is one of the top five cut flowers, and production areas are expanding. In this article, Mrs.Xiong from Nessen shares her market insights about Lisianthus in China.

Vietnam: Expanding greenhouse solutions for Apollo LLC

Powerplants is collaborating with Apollo LLC on a 2-hectare greenhouse expansion for Phalaenopsis orchid cultivation in Vietnam. This was announced during the Hortex Vietnam that is currently taking place in Ho Chi Minh City.