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Grower uses flowers as money, here's what happened

Lentil Purbrick started growing flowers simply because she wanted to do something that made people happy. Her partner Matt was already growing the vegetables, so she added flowers to their little farm.

Since growing flowers was always an act of love, selling them—taking something so beautiful and putting a price on it—felt so wrong, she says. So she started thinking about trade and wondered what would happen if they took money out of the equation. Who gets to say how much something is worth, after all? So, in May 2014, Matt and Lentil started a project called The Flower Exchange, where they didn’t sell a single flower and instead only accepted trades for them (with anything but money) for a whole year.

"Once we removed money, it was amazing how people changed their behavior. We had more conversations with others. We shared parts of their world, heard about their lives, and learned new skills. Trade opened us up to sharing more than the material—we shared skills, knowledge, information. It was about sharing abundances, about paying attention and having conversations about what each person had to offer beyond the material."

Read more about the unusual experiment at mindbodygreen (Lentil Purbrick)
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