June 16-30, 2018

FlowerTrials, GreenTech, Salon du Végétal, World Rose Convention, Hortitec and more...

June 2018 was a month filled with exhibitions, after the IFTEX in Kenya, the FlowerTrials and GreenTech in the Netherlands, Salon du Végétal in France, the 18th World Rose Convention (WRC) in Denmark and Hortitec in Brazil were held. In addition to the shows, many events were held. During the IFTEX week in Nairobi, for example, we had the opportunity to visit breeder Meilland and rose growers Penta Flowers and Zena Roses and during the FlowerTrials week, Hishtil organized an event alongside the FlowerTrials and Floricultura Brasil officially opened their doors right after Hortitec.

But more happened this month. Lidl introduced GGN consumer label for flowers and ornamentals, Midsummer celebrations in Sweden increased flower sales, the impact of the volcano eruption in Hawaii, US became clear and The Green Organic Dutchman signed a letter of intent for a 50/50 joint venture with Queen Genetics/Knud Jepsen A/S for the production of organic cannabis.

Below the complete overview.


Photo Report FlowerTrials 2018

Here it is, the photo report of the FlowerTrials 2018. The 32 locations where 60 breeders were showcasing their varieties, closed their doors last Friday, June 15. The organization has not published the numbers yet, but several companies expect to have welcomed more visitors than previous years......


Here we go: GreenTech 2018 - the recap

Are you ready for some Monday-tainment? We have over 400 photos waiting for you: a recap of last week's GreenTech, which was organised in Amsterdam. The exhibition was visited by 10,465 professionals coming from 112 different countries. At the exhibition 477.....

Lidl introduces GGN consumer label for flowers and ornamentals

German based retailer Lidl expands their demand for certification to their suppliers of flowers and ornamentals. GlobalGAP has already been Lidl's standard of choice for fruit and vegetables sold in their European stores for many years. Now they published new requirements for their ornamental range sold in.....

France: Salon du Végétal opens its doors

Today, Salon du Végétal has opened its doors. For the second time, this show takes place in la Beaujoire in Nantes, France. This three-day event usually brings together nearly 600 exhibitors and brands and 10,000 visitors from France and abroad. And the event is becoming increasingly more international......

Hishtil Event informs and bonds agents, customers

Last week, the Netherlands was the center of floriculture. Members of the industry from all over the world found their way to the major events that were taking place, like FlowerTrials and GreenTech. It offered a good opportunity for companies to meet with their clients and Israeli young plant grower Hishtil.....

The comeback of Meilland Roses

Meilland Roses is one of the major rose breeders worldwide. Going back to the mid-nineteenth century, it’s also one of the oldest, boasting many famous varieties over the years. Those familiar in the business remember the Baccara, a long-time success and more recently the Samourai, a red variety holding.....

Sweden: Midsummer celebrations increase flower sales

It's almost time for one of the most typical Swedish traditions: Midsummer. Friends and family gather to celebrate summertime and the season of fertility by eating, drinking, dancing and singing. Apart from food and drinks, flowers also take a piece of the pie, as they are used to decorate the festivities.....


Photo impression of first day:

Brazil: 25th edition of Hortitec is on

Becoming acquainted with innovations in products, services, tools, machinery and equipment; learning more about new technologies and ways to grow flowers, fruits, vegetables and forestry; looking for solutions to save water or energy and improve the productivity and the quality of the production. These are.....


18th World Rose Convention: June 28 - July 4

Denmark: Rose breeders and lovers gather in Copenhagen

Next week, the world of roses will gather at the 18th World Rose Convention (WRC). It is organized by the World Federation of Rose Societies (WFRS) and this year and for the first time in their history it will be held in Scandinavia. It will take place in the Danish city Copenhagen and will be hosted by the.....


Zena Roses

"Right CSR policy is the perfect glue in our operation"

At the very moment we meet farm manager John Muiru, an audit by Flocert is taking place. Zena Roses breaths social responsibility, and if not the farm, its farm manager does. “We have 221 employees at our farm here in Thika, Kenya. Most of them have worked here for many years and some even from the.....

US (HI): At least a dozen nurseries seriously impacted

The ongoing eruption on Kilauea’s lower East Rift Zone has displaced a few thousand people and altered the landscape. For farmers and ranchers in the area, it’s also taken away their livelihood. Jan Anderson said lava buried her palm nursery and her husband’s orchid nursery in Kapoho, along with their vacation.....


Penta Flowers

Kenya: A walk through a 60ha flower farm in Thika

Roughly 25 years ago Thomas read an ad in the local newspaper. We’re hiring, it basically said, and so he went. Today, the driver’s seat of the 60 hectare farm employing over 1300 FTEs is his. And that’s quite a seat. At the operation in Thika, a small town about an hour drive from Kenya's capital Nairobi,.....

Floricultura Brasil officially opened

Two years ago, the construction of Floricultura Brasil took off, and last Friday, after Hortitec in Holambra, glasses were raised to the opening of this new greenhouse. It is the third location for Floricultura that is based outside the Netherlands, next to Floricultura Spacific in Salinas, USA and Futura.....

Denmark: Knud Jepsen dedicates 200,000 sq.ft. to cannabis

The Green Organic Dutchman has signed a letter of intent for a 50/50 joint venture with Queen Genetics/Knud Jepsen A/S based in Hinnerup, Denmark. The JV will initially consist of 200,000 sq. ft. located within Knud Jepsen’s 1.3 million sq. ft. state-of-the-art automated greenhouses in Denmark. The.....


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