Wednesday Morning, March 18, 2020, J Schwanke got a text from his friend Chad Nelson at Eufloria Flowers, sharing their decision to close down Eufloria Flowers due to the current situation with COVID-19 and additional challenges both personal and industry based.
"It was a very sad day", J writes, "and I had sat down at the computer and composed a letter to Chad and Andy - just thanking them for all the Amazing Experiences and Incredible Flowers they have provided. Together we had logged 100′s of wholesale and state association shows, 1000′s of miles - traveling to California, and Amsterdam to find new varieties - and create marketing materials, and we had lots of fun… shared lots of memories…
"When I got done with the email - I was in tears - 'Shattered' as my friends in the UK so aptly say… and I shared the email with Kel… he suggested I write a blog - that shared the Wonderful Memories I had of Eufloria - (this was very therapeutic… at times of grief I often find it helpful to write) – and I crafted a blog about 'Eufloria Flowers - my First Flower Crush'… and posted it on line…"