Colombian flower exports once again find one of their strongest drivers in Mother's Day. In 2025, this season generated more than US$430 million in overseas sales, with 2% growth compared to the previous year, consolidating a sustained trend that reinforces the weight of floriculture within the country's non-mining, non-energy trade.
The figure is equivalent to 18% of the sector's annual exports, confirming that this celebration is decisive for the industry. With the United States as the main destination and the date marked on the calendar for next Sunday, May 10, 2026, expectations are once again high for Colombian producers and exporters.
The Mother's Day season has become one of the most intense times of the year for Colombian floriculture. During these weeks, shipment volumes increase significantly, boosting the entire production chain, from cultivation to international logistics.
In 2025, Colombia exported tens of thousands of tons of flowers during this period, reflecting the sector's ability to meet demand concentrated within just a few days. This pattern is not new, but it is increasingly relevant, as it confirms the country's specialization in serving international markets on key dates.
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