IFTF 2022

Laura Ariza, Ernesto Beanrnal and Kelly Garcia of Real Carga Colombia and Ecuador. Over the years this logistics agent has grown and for 3 years now they are also offer sea freight solutions.

The team of FloralDaily at their booth, handing out the HortiDaily/FloralDaily Buyer's Guide! Missed it? No problem, we also have a digital version: https://www.floraldaily.com/content/buyers-guide/

Alvaro Gomez, Alejandro Umaña, Camilo Cano, Carmen Marquez, and Joaquin de la Torre of Ball. At their booth they are presenting their newest products.

Wim Zandwijk of Muller Seeds in the middle of a conversation with a client.

Jans de bruin en John de Wit with UFO supplies talking to Marios Sifakis from Sifakis. Don't you think their new logo looks great?!!

Arjan van der Klaauw, Ridder, visited IFTF. He told that there are four knitting machines in Maasdijk. They are in full production to create screens. Preparations are already started for four knitting machines more.

In the Bercomex stand, their Vision-Technology was highlighted this fair. With the new machines they equipped with this technique, they can sort bulbs and seed potatoes very well on quality. From left to right: Peter van Wijk, Piet Stroet, Jachim Serpenti on the bike, Sandra Meissen and Björn Bierman.

Rob van Hulzen and Rosalie Gijsberts of Van der Ende.

Corina and Jurgen van de Pagter were at the fair with their Procona concept.

The Könst Alstroemeria and United Selections teams. Breeding a colorful future

Octoflor and team Kenya and NL motorbike for director because it tells our story because he travels to clients all over on the bike and it show cases the diversity of our team and the adventures spirit.

John kowarsky and Amnon Zamir presenting the Cargolite concept. Now also available in Ecuador

The built in space between boxes of the Cargolite concept allows for better circulation of air between the boxes.

Gabor Donders, Anouk Heemskerk and Ariana Sudarios of HSI: "All four Nano Fertilisers (AgroCalcium, AgroFerrum, AgroCyprum, AgroArgentum) work well together, there is a synergistic effect between these four trace elements."

The Meilland team presenting several roses including the nee varieties Lovely Pink, Orange Sunblaze, Yellow Tilt and Gypso Rose.

One of their new varieties that is attracting a lot of attention is Gypso Rose.

Close up of Gypso Rose, bred by meilland.

Kim Helderman, Sales Manager North America & Canada, of Let's Grow and Raymond Scheepens, Area Manager West & South Europe, of MPS. Let's Grow and MPS were at the show together in connection with the collaboration for the Horti Footprint Calculator.

Sem van der Weerd and Tim van Hester of Debets Schalke

At the IAA booth, Piet Beelen, Loes Beelen and Jur de Graaf were on hand to talk to anyone who wanted to know more about their logistics services.

No Hortimat booth without their Wall of Fame

The panel at the Flowers by Sea Conference that took place the day before IFTF. Click here to read more about the Conference.

Juan Demian Requena next to Bellalinda Love, a new spray variety for the Latin American market. This one grown by Alkavat.

UFO Supplies presented its new house brand for the first time at the fair. Jaap van Staaveren, owner of UFO Supplies, was at the fair to promote their products.

Anneleen Sonneveld and Linda de Ruyter with Pull Position at the booth of Haakman Flowerbulbs

Ines van Marrewijk of Normec Groen Agro Control

Paul Molina and Daniel Gomez of Naranjo roses presenting their e live variety Naranjo, bres by DeRuiter. Introduced at the Expo Flor Ecuador. Big headed oranje variety. Usually orange not so big. Shape is classic when it is open it keeps the color!

Andrés Otero and Simón Botero from Bgonima Flowers Sas

The Twister of Havatec surely did got a lot of attention this fair.

Tom Kortekaas, Sales Manager Netherlands, of Havatec at their Twister. Tom joined the company this year after working in retail. Having grown up among flower bulbs, the sector is no stranger to him.

Dirk-Jan Haakman with Haskman Flowerbulbs

Etienne Taitz and John Kowarsky of Afrex presenting cape flora and decorative flowers

Eduardo Guillio of Prisma, a Colombian farm cultivating roses on 20 ha.

In the booth of Denkers, The Logistic Designers, the team was talking to everyone. From left to right: Sander van Gulik, Paul Verbaanendse, Stephanie Smit and Marc van der Zee.

Juan and Alejandro Echiverri of Aromas Farms, a Colombian 25ha farm growing hydrangeas. At the show the were presenting several new varieties.

Jan Renting of Optimal-Connection visiting the show and celebration these last days in floriculture, ready for his retirement!

Jan Peter Steetskamp, responsible for Marketing at Holex, was also at the, self-designed, booth. Holex highlighted at the show their ability, through sourcing, to get product from close to the customer all over the world.

The guys from PerfoTec, Oeter Bot and Stefano Hiwat Linerbag makes shipment possible. For excample shipping Peony from South America to Europe.

Three of the new varieties of Aroma Farms.

Bjorn Peterse en Tamara Verwoerd from Bloemenhuis Terweyde

Whenever there is a need for temperature sensors, then Bart Koek is not far away. As usual Bart visited the fair to meet some clients.

Onno Böcker and Nick MacDonald presenting the Vaselife products. “We are the first company that has a range of 100 procent recyclable or compostable packaging for all our product range.”

Redbad Verduijn, Commercial Manager East Africa, and Niels van Doorn, General Manager East Africa, of Chrysal were also at the fair. Chrysal promoted their contribution to the possibilities of transporting cut flowers by sea.

Jeroen Boon and Guido Vollebrecht with Royal Flora Holland

Dewi de Lange en Edo Klolmer of Signify visiting the show.

The Air.Cargo team from left to right: Marco van der Gaar, Donny Hamelink, Nick Haspels and Emma van Woerdekan, with the marketing recruitment team in front of them.

Irina Housse and Daniela Madiavilla ofFlores de la Hacienda. This Ecuadorian flower farm is exhibiting at the iftf show for the first time to ecplorw new markers. Currently the farm expanding end by the end of the year they will reach 17 acres. More about that later in FloralDaily.

Paul Poelstra of Porta Nova and Optiboost and Örjan Hulshof from Ten Cate/ Solmax

Hans van der Poel, of Hans van der Poel, at their new bucket filling machine. Hans van der Poel has a wide range of bucket fillers, bulb planters and bucket stations.

Mathieu Goudeseune and Arthur van Mieghem with Manuchar Agro (Fertilizers) We are all-in for your flowers

Sylvie Mamias and Augusto Solano of Union Fleurs. Solano is succeeding Richard Fox as President.

Eric Bouman of Murara Plants Kenya at the Dianthus Raffin Faye and Aimee. Eric was at the fair with their products from Kenya.

Andres Oliver Jauregui of Don Eusebio. This Colombian farm is growing every year. Also the demand for tinted carnations is increasing yearly and they are increasingly more shipping their flowers by sea.

The Dianthus Raffine Faye and Aimee from Murara Plants Kenya.

Bram Breugem with United Calla show different varieties of Calla’s in pot

Cristina Uricoechea C. Director Proflora in front of the Colombian pavillion. In total, 16 Colombian farms exhibited their flowers at this pavillion. (Of course, more Colombian farms were present at the show, but with their own booth.) At the show, Uricoecha was also promoting Proflora 2023, which will take place from October 4-7 in Bogota, Colombia.

Lock Drives: Koos Maat, Ralf Steves and Rebecca Miehle. They asked special attention for their Power Drive EWA 50: Ambient temperature –5 °C to +60 °C

At the HilverdaFlorist Colombia booth, grower Flores Gambur came to visited. From left to right: Fernando Burgos - CEO-, and Leonor Gantivar, Jorge Calderon - General Manager HilverdaFlorist Colombia-, Marius Kooij - Sales Manager Latin America HilverdaFlorist- and Alexander Cardona - Commercial Director HilverdaFlorist Colombia and Ecuador.

Juan Diego Restrepo and Laura Umaña of GreenEx. First time IFTF exhibitors looking to explore on te EU market.

Ruben Lensing van Lumiforte en Lawrence Kemerink van Hortilux

HilverdaFlorist's Fashion Pink was highlighted at the IFTF. It is the first filled mono flower Alstroemeria in the market.

Liliana Rodriguez and Anna Lisetska of Circasia & Vuelen. This year the Colombian farm introduced 13 new varieties. Standing behind some of the new introductions.

Esther Aleman and Julia van Ede of Kuehne + Nagel

The Royal Family was also at the fair. She and other team members manned the joint stand of Royal FloraHolland and Floriday.

Adrian Moreno of San Jorge, a 7 hectares Ecuadorian farm that still growing.

On the stand of Royal van Zanten a bescheide party was celebrated. The 160th anniversary of Royal van Zanten was highlighted at this fair. Tjomme Gerbranda, Kees Gram and Jarg Bolt manned the stand.

Federico Santacruz and Sofia Chandi of Everbloom. This Ecuadorian farm recently entered the German and Chilean market.

The men from the DryGear department within Royal Brinkman Eef Zwinkels and Hans Belt were of course also at the fair. Eef has been involved from the beginning that DryGear came to Royal Brinkman. Hans has been part of the team for several months. Hans is no stranger to horticulture and beyond. He was recently featured on the television program Back in Love with Your House. You can watch the episode back ;).

Gerard Roelfzema, communication Advisor & Cargo Press Officer at Air France KLM Martinair Cargo, was also present at the fair.

Everspring: Bas den Hoed, Henny Roording, Shane Remmerswaal and Arno Sanders. Eversprings’ market introduction at IFTF 2022

The De Ruiter Innovations booth was manned by the team from the Netherlands, Kenya and Ecuador. As always, De Ruiter was back with a flower castle at the fair with constant visitors.

Eliana Carrascal with Turflor and Coen and Nina Gelein from GSI

Becky Roberts of IFPA came by to say hi.

Selfie! FloralDaily editor Elita with Doug Cole of DS Cole Growers, who was also visiting the show.

Ximena Cevallos from Endless Spring Farms

The Kapiteyn Team was also on standby again this IFTF for all visitors.

Elizabeth Chico, Oksana Tolubiak, Carmen Castillo from Terra Norte and Terra Pacific

Daniel Jonker and Lisa van Duijvenhoven of Florensis at their Lisianthus wall.

María Lorena Batallas E. From Sanima Garden

Nick MacDonals and Onno Böcker of Vaselife International was at the fair with a range of sustainable packaging. Compostable, recyclable plastic (PE) and fsc certified reclycable cardboard.

Guus Castricum and Mark Lanser with RHENUS fresh bv

René van Berlo, CEO IQplants visited Dorus de Graaf of Van Egmond Lisianthus Young plants.

As you can see Gypso Rose works well as a filler in a bouquet.

Maria Diaz, Mauricio Ospina and Ana Lucia Andrade from EQR

Greenhouse Marketeers launched their new Flori Footprint Tool on Tuesday evening and showed it at the IFTF. There is a separate platform in the tool for growers and traders. Sanne Visser, Katharina Schuster and Henrie Potze were on hand to talk to anyone who wanted to know more about it.

so nice all those flowers at the BOT flowerbulbs booth

Oscar Rietkerk of Maxstim, Adrian Moreno of Mystic Flowers, Claudio Otero of Florequiso and Requena of Continental Breeding.

Michelle Vanzie from Monterosas and Carolina Vargas from ProEcuador

Jeroen Oudheusden of FSI was also at the show.

Sheila Hamisi from Henat Flowers, Susan Kuria from Flawless Flowers and Juliet Akinyi from PJ Dave Flowers Group

Evert Bot and Vera Huzen with BOT flowerbulbs. Distribute to over 40 countries. Next to Lilies but they also do Tulips, Peonies, Gladioli and Irises

Tatiana de German-Robin, third generation owner of Flores La Cinchita in Colombia (in the middle) with Alain Jimenez and Sergio of Floreloy, sister company of Flores La Conchita. Floreloy is based in Ecuador and Flores La Cinchita in Colombia. New are their carnations.

Gerda Weerheim from Flora United International enjoying the show as always

Thomas Bousart and Fulco Spithoven van Benary. First time exhibitor presenting cut flower Matilda, a pthilotus that was introduced two years ago in Sout America and it is now officially worldwide available for growers.

Pablo Mantahuano and Eduardo Chiriboga of Esmeralda Farms. Last June they acquired Sande Farms and they are one of the biggest producers of lilies in Latin America. They also grow mini Callas, among other crops.

Look at this new piece of technology. Wendy Florez shows the FreshSealer of The Taper Factory

Esmeralda also grows Ozothamnus, also known as rice flower, an own bred variety. They are the only growers of this crop in South America. They are pleased with the demand and are increasing for next year.

Tania Dolynko and Gerlein of Grupo Andes. Over the last 10 years they have been exhibiting at this show.

The team Aquila Flowers. This Kenyan rose grower invested a lot in terms of sustainability over the last years. They are now carbon neutral certified and they’ve got five pillars; social, environmental, people, economy and community. Later more on FloralDaily.com

Reginah Wanyoike and Carmen Frutos from Ninth Avenue

Lucy Yinda from Kikwetu Flowers, Elena, Mathia Yinda, Timothy Mwangi from Kikwetu Flowers

The team of Luisiana Farms, a Colombian carnation grower with over 30 years of experience and exporting to 14 countries.

Margueritte Mukamazimpaka, farmer Rulindo District Augustin Gasana, farmer Rulindo District Janvier Ugeziwe, Duhamic-ADRI Godfrey Gakwandi, OXFAM International

Raymond Lescrauwaet of Aqua4D-Ultra Oxygen-Lescrauwaet BV The Netherlands

Ernst van den Berg, Silvia va Bodegom, Sospeter Thirikwah and Rembert Duarte with Liquidseal. Look at this lovely droplet which symbolicly stands for their product which gives your cut flower roses a longer life

Arjen Vlasman from De Ruiter Innovations

David Kaplan and Sahid Nahim from Above all Flowers & New Bloom Solutions

Luisa Duque and César Rodriguéz of Armando Alvarez Group. Producer and exporter of agricultural plastics.

David Kaplan and Sahid Nahim of All Above Flowers and Bloom Solutions were visiting the FloralDaily booth.

Peter Zijlmans, Sabine van Vloten, Vakis Rigas, Peter van der Klift and Leon van der Vliet. Milestone Fresh, the first digital fresh freight forwarder in the world.

The team of Azaya Gardens, Ecuadorian rose grower. A new crop for them is the spray rose and they recently added new varieties of garden roses.

The team of Japan Flowers and plants export association.

Glorious, Japan Flower and Plant Association has 4 types of it and they are all in high demand.

Team Coloiginz team. At the front My Dahlia Society. Their Dahlia was the flower of the year on Insta. The Dahlia should be famous around the world!

Tewodros Zewdie of EHPEA and Sintayehu Keverde of Afri Flower, grows gypso, roses ans spray roses. Also from March 8-10 theHhortiflora Expo will take place in Addis Ababa, Ethiopia.

Asian market like tinted gypsophilas, says Sintayehu Keverde of Afri Flower,

Jimmy Ramphalmisser from Indiagro import logistics and sales of flowers

Brothers Esteban, Carlos and Andres with their father Carlos (second on the right) Naveda of Tessa Corp. Besides roses this Ecuadorian grower also started to grow gypsohilas about 3 years and alstroemerias about 6 months ago.

Rob de Vries, Tim Kapiteyn en Lennaert Kapiteyn with Kapiteyn, next to the beautiful Calla arrangements

Vladislav Komarov and Nail Akhundov with FEX bv. They take care of sales and logistics from Holland, Colombia, Ecuador, Kenia, Israel and Italy

Carlos Martinez of Matiz Roses and Ecuadorian rose farm.

Danny Christmann and Maaike Hamer of Stelzner.

On the left, the new humidity sensor of Stelzner, via LoRaWan or simcard, the grower will receive all info on their computer.

Estella Espinosa and Elizabeth Sarango of Ceres Farms. For 5 years this Ecuadorian Farms is specialised in tinted roses.

Floor Booter, Alexander van Zuijlen with BYFOD. and Fabienne Schoenmaker from AFG

Mauricio Ospina andAna Lucia Andrade of EQR.

The entrance of the Expo Greater Amsterdam (formerly Expo Haarlemmermeer)

My Flowers Online also presented at the show. Here’s the team

Pamela Salgado and Esteban Chiriboga of Ecoroses, this Ecuadorian rose grower is turning 25 this year.

Roselily, Zabo Plant, wide assortment with new pollen free lilies. Photo is ‘Roselily Anouska’

Maria Ocampo of Natural Flowers Colombia. First time exhibitors at IFTF. Grows hydrangeas, dianthus, greens, carnations and mini carnations.

Luke Broersen and Frits Kneppers with Zabo Plant

Maria Michelles amd Enrique Gitierrez of Inverpalmas. Since 2018 first time back at iftf again. The start very successful show.

Daniela Cabezas of Mystic Flowers, Ecuadorian grower of roses and summer flowers.

Katerina Eveleens, Mark Loos, Magdalena Stefanska and Tatiana Graham with IPHandlers

Adrian Moreno of Mystic Flowers talking with Ori Danziger and Anath Moshes from Danziger.

Noëlia Jan Spek Rozen, big flower Rose, easy to grow with low energy.

David Austin of David Austin Roses and Joey Azout of Alexandra Farms being interviewed.

The team of Selecta Cut Flowers promoting Gypsophila Grandtastic at their booth.

Suntory and Alain Meilland of Meilland. Partners for 30 years, trialing at MNP Flowers in the Netherlands.

Daniela Navarro of Selecta Cut Flowers and Javier Mantilla from Much Flowers. This Ecuadorian Farm grows Grandtastic, the variety that is taking Center stage at the booth. Much Flowers is one of their growers, growing this variety.

Richard Smit and Hans Prins with Anthura

Tessa en Mark Weitjens with AgroCheck. The Debt Collection agency for the floriculture industry

Paulina Cordoba of Flores El Capiro. This Colombian chrysanthemum grower ships around 90% of their flowers by sea, and in January 2023, they will ship their 10,000th container.

The team of Redil Roses. They grow roses and spray roses in a sustainable way on 38 ha in Nemocon in Colombia.

Rolf de Jong, Joep Jongkind, Giovanni Gattone and Robin Jongkind. With FreshPortal Software

Brothers Alejandro Ruiz and Juan Pablo Ruiz of Teucali. First time exhibitors looking to expand markets in Europe. They grow carnations and Freedom roses in Colombia.

Patrick Garner with Geerlofs Refrigeration and Jos van der Venne from Veiling Rhein-Maas

Luca Quilici of Flora Toscana presenting Dee’s Delight MMEA of breeder Helix. First time that they are presenting this variety and Nina’s Delight at the show.

Eliana Carrascal of Turflor. This Colombian carnations, spray carnations and Barbatus grower expanded the farm about 2 years ago and they are now on 55 ha full production.

247flowers.online: Marcel van der Hoeven, Leanne Poot and Ed de Groot

Rosa and Harley Eskelund of Roses Forever. Rosa is holding the new yellow infinity.

Shirley and Huib van Veen with Four Seasons Quality at their beautiful flowerwall. Of course you know them from their Ecuadorian Roses, but now they sell even more flowers

Rosa and John Pouw with Paula's Campagne Delight, a scented variety.

Carolina Bernal of Silvestres Flowers. This Colombian grower of disbud and spray chrysanthemums is growing and expanding the production by nearly 4 ha, reaching a total acreage of 58 ha. They have been in business since 1988.

The team is Octoflor wirh with Matti Arielle’s bike in the middle, symbolising there adventurous spirit of the company. Last June Arielle Agro was rebranded to Octoflor.

Arjan van der Meer and Sem van der Weerd with Debets Schalke, looking smart in blue. Sem told me, it was a very good show.

Luis Diez of The Valley Springs, growing hydrangeas, spray roses, roses, callas, foliage and lilies.

Andrii Hamolin with Bio Protection and Kateryna Volianska from KG Greenhouses

Part of the Colombian 'Flowers of Colombia, pavillion.

David Espinosa of Sofi Farms was also visiting the show.

Joany Mets en Danny Kesting van Nieuwkoop visiting the show.

Jan Overwater of Centimo was also visiting the show.

Frederik Sundberg of Opticept visiting the show.

Remco Boke and Juan Rodas from Kuehne Nagel

Our editor Elita with Paul Poelstra of Porta Nova and Optiboost

Monica Figueroa and Jorge Enrique Ramirez of Agricola el Cactus. They grow carnations and roses in Colombia.

Ries Ursem and Janneke Wesseling with Flowex in front of their beautiful flowerwall

The team of That Flowe Feelinng with Steve Dione in the middle.

The Veronicas; Veronica Cisneros and Veronica Novillo, with Agrinag / Natuflor

Davidson Giraldo and Catalina Sanin of Gutimilko, Colombian grower of among others hydrangea alstroemerias, roses, callas and asters.

The Agricola el Chaupi Ladies; Elizabeth Prosño, Lea Vaca and Nathaly Yepez

John Elstgeest of Flower Circus visiting the show.

Roy Theijssen en Erik Bruine de Bruin of Rosalink were also visiting the show.

Kuno Jacobs with Nova exhibitions visiting the show

Harry Bouwmans of HCM Global Solutions visiting the show.

New AIPH President, Leonardo Capitano and AIPH Secretary General Tim Briercliffe. Click here to read more on it.

Gaas-Jan of Holland Gaas was also visiting the show.

Maria Kairuz and Felipe Pinzon of Flores El Pandero, a Colombian gypsophila growers. This 15 ha grower is exhibiting for the second time at the IFTF.

Many pictures taken of the flower arch at Alexandra farms, which was designed and constructed by Katya Hutter. "She created a fantastic piece and made our garden roses shine!"

Cassiana Sosa and Silvia Caiza of Miracle Garden, rode grower from Ecuador. Second time exhibitor at IFTF. “Our roses express feelings and emotions with good quality around the world.”

Alvaro Espinosa and Diego Naranjo of Doña Natalia. Over the last years this Ecuadorian rose grower expanded their assortment with ranunculus, poppies, raffineert, anemones and solomios.

Boy van Dijk and Sharda Benarsie of Lufthansa Cargo visiting the booth of Logiztik Alliance, talking with the company's Andres Arroya Gonzalez on the right. “Planning the future ahead”

Thomas de Wit of La Rose Preserved, an Ecuadorian producer of preserved roses exhibiting at the IFTF die the first time. Looking for wholesale customers in Europe and Asia.

Hans Blauw and Jan Kees van ‘t Veen of Air Cargo.

Duk Hee Jeong of Koduk Greenhouse, a Korean grower of Cactus.

The team of Red Lands Roses. Since 2020 they are certified carbon neutral company. They are also certified Blue Company, which means a corruption free company. They are currently expanding the farm by 8ha and it will be ready in March. Then the total acreage will be 36ha.

Chanel Daniel-Swartland and James Cocker of Tessara were also visiting the show, educating the industry about the use of sulphur dioxide to deliver fresher flowers.

Jaap Kras of Hortimark with Albrecht and Gees van Egmond of Van Egmond Lisianthus.

Kazuta Aoyama and Masashi Samuta of Kaneya were also visiting the show.

Willie Armellini of Flowers and Scents was also visiting the show.

Philippe Veys of Herburg Roses was also visiting the show.

Peter de Boer visiting the show, looking for a challenge in horticulture.

A part of Meceflor's hand-tied bouquets machine "World’s most sold machine to make spiral bouquets" https://www.floraldaily.com/article/9305231/world-s-most-sold-machine-to-make-spiral-bouquets/

Marc Molitor making a bouquet with their brand new single station hand-tied bouquet machine.

Marc Molitor of Mecaflor presenting the brand new single bouquet station.

At this single bouquet station of Mecaflor, production steps are guided with the display showing images of the type of flower to place into the bucket and also the picking of the ingredient on the table is guide through a led light indicator. With this station, one can make a high end quality bouquet without any knowledge. More on this later in FloralDaily.

Irene Njero of mZurrie. About three years ago, this Kenyan rose grower started to grow different crops.

Ivan Freeman of Uhuru Flowers was also visiting the show.

Bust at the booth of Invos Flowers, a flower exporter from Colombia. They export roses, carnation, Hydrangeas, alstroemerias, Chrysantemos, spray carnation, Solidago, tropical flowers and foliages. Soon they will also supply peonies.

Dean Rule and Sebastian Recalde of E.G. Hill, a US owned breeding company that breeds in Ecuador.

Shivaprasad K.M. Was also visiting the booth.

Willem Boon of Boon Export was also visiting the show.

Jeroen van der Hulst of FlowerWatch in a meeting.

Marcello Carerra of Sunrite Farms Ecuador.

At ball, their gypsophillas took center stage.

This are Ball's gypsophilas Alba and Polar Bear, in a world of tiny giants.

Mother and daughter Fanny Enriquez and Sofia Peñaherrera of Sachaflor. This Ecuadorian grower starts spray rose production and right now, the first flowers are being harvested.

Richard Heemskerk of HSI with Paul Poelstra of Porta Nova and Optiboost and Örjan Hulshof from Ten Cate/ Solmax

Elie Milan, Assaad Zard and Sebastian Olmedo of Native Blooms.

Ingrid Torres and Veronica Cisneros of The Elite Flowers, the largest privately held family farm in Colombia with nearly 700 hectares of cut flower production spanning a wide array of flower crops including roses, carnations and gerbera daisies. They also own farms in Ecuador.

Veggie is a new variety from Schreurs and some Farms in Ecuador, including The Elite Farm, have exclusivity to grow this variety. Reactions are very positives.

Irina Mejia, Andres Alvarez Veraleza and, Jaime Durango of SAFTEC.

Luca Mangolini and Margaretha Assembri with Elemflora

The team of Maersk Kenya. “The market is riper than ever for sending flowers by sea and so are we” Click here to read the article on Floraldaily.

Fabienne Schoenmaker of AFG and Pieter Gits if Flora United Portugal.

The team of That Flower Feeling with Steve Dionne of CalFlowers (second on the left) and Joost Bongaerts of Florabundance Inc. (on the right). Launched in January 2022, That Flower Feeling brand, and its associated campaign ‘Flowers. Self care made easy’, has reached over 48 million US consumers with over 60 million impressions served across numerous social media and digital audio platforms. “All floral companies, regardless of industry segment or location, should give serious consideration to joining their fellow industry stakeholders in supporting the industry through serious, effective, large-scale, professional marketing. Already over 58 companies & individuals have funded the Foundation since its launch at the Fun ‘N Sun convention in August,” said Joost Bongaerts, owner of Florabundance & marketing co-chair of The Flower feeling Foundation.

Donations to support the next campaign can be made online https://sponsor.thatflowerfeeling.org/give/419919/#!/donation/checkout

Sectors

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IFTF 2022