Though it is on the market for well over 30 years, demand is still growing globally. The product in question is Potomac Snapdragons of PanAmerican Seed’s BloomStudios Cut Flower Collection. “Part of Potomac’s success is that it produces excellent stem length and then a high-quality flower under long days, when most other snapdragons will be too short under those conditions,” explains Reid Snyder of BloomStudios.
Old flower – still in fashion
Snapdragons are well known and have been popular for a long time. “Their bright colors, relative easiness to grow, and high yield make them an excellent cut flower crop,” says Snyder. Fred Winkler developed the first hybrid cut flower snapdragons in 1941 and his snapdragon program was acquired and breeding continued under PanAmerican Seed.
Snapdragon flowering is daylength responsive. For cut flower snapdragons, getting stem length before flowers initiate is key. "This is where Potomac shines, it produces excellent stem length and then a high quality flower under long days, when most other snapdragons will be too short or too branched under those conditions.”
Potomac Snapdragons in the field
Potomac Snapdragons were introduced to the market more than 30 years ago and have been bred and selected to be tall, sturdy, clean-stemmed, with excellent stem length, even under long day conditions. “This results in an ideal cut flower snapdragon in most markets, especially during the longer and hotter days of summer,” says Snyder.
According to Snyder the demand is increasing globally, with growers from the equator to the Netherlands choosing Potomac. “They love Potomac snapdragons for their high quality, reliability, and broad color range in an easy-to-grow series.”
Potomac just harvested.
There’s more to choose from
The PanAmerican Seed BloomStudios Cut Flower Collection is continuously improving and bringing new varieties to the market, and not only for the Potomac series. “Snapdragons are available in many colors and timing groups, and are an easy way to add color to any bouquet all year long. While Potomac snapdragons are the most popular, for some growers looking to grow year round, they may need to choose from the Early Potomac, Monaco, Maryland or Cool series for certain periods of the year when days are shorter.”