The floriculture industry has grown into a high-performing sector, earning status as a "sunrise industry" with a 100 per cent export orientation, The Economic Survey 2024-25 said.
Driven by a growing global demand for flowers, floriculture has evolved into a key commercial venture within agriculture. Commercial floriculture is particularly lucrative, offering higher returns per unit area than many traditional field crops, it observed.
Profitable avenues in commercial floriculture include production of cut-flowers, loose-flower production, dry flowers, cut greens, pot plants, flower seeds, perfumes and essential oils.
Further, intercropping flowers are more profitable compared to the options of cereals, pulses, vegetables and oilseeds. With subsidy support and crop loan financing, it is a promising venture for marginal and small landholdings, which constitute more than 96 per cent of the total landholdings and 63 per cent of the area of cultivation under floriculture.
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